Entries by Eliza Fry

Promotional giveaway ideas that increase your brand awareness

If you open a drawer, cabinet, or bag, you are bound to find some sort of promotional giveaway or branded item that you received from a company. Usually, you won’t even remember how you got that promotional item but the irony is you probably have swag that you’ve held onto for months or even years. […]

LinkedIn is the best advertising platform for B2B companies

We’re frequently asked, “What are the best social media advertising platforms to get the best return on advertising budget? Is it Facebook, Instagram, Twitter, LinkedIn?” The problem with that question is that there is no straightforward answer. Each social media network has a user base that may or may not fit an advertiser’s target market. […]